Driving ad-revenue into spotify with great customer education

Spotify approached us with a clear goal: increase ad revenue and educate users about podcast advertising. While they had a vision, they lacked the crucial design elements for their e-learning platform. We stepped in as consultants, guiding them through the fundamentals of customer education. Our collaboration resulted in the creation of fun and engaging interactive courses. These courses, now completed by thousands, not only educated users but also sparked genuine interest in podcast advertising. As a direct result, Spotify experienced a significant boost in ad revenue, showcasing the tangible impact of effective customer education.